Keisuke Group, the F&B group behind the super popular Ramen Keisuke chain of ramen restaurants in Singapore (snaking queues at all outlets islandwide) has launched its newest, independent F&B concept – Chicken Yakiniku Tori Yaro.
What is most interesting is the choice of venue for the first store location – at a coffeeshop in the red-light district of Geylang. You really can’t get more heartland than this and I have to go check it out myself.
This outlet is the first ever standalone chicken specialty concept by the Keisuke Group in Singapore, offering an extensive variety of yakiniku options and customisable sauces for guests to choose from, all at hawker prices that are extremely wallet-friendly.
Check out the menu below and the pricing:
Chicken Yakiniku Tori Yaro is a new concept by the Keisuke Group that is unlike the rest – in honour of the Singapore hawker culture’s recent recognition on UNESCO’s Representative List of the Intangible Cultural Heritage of Humanity, Chicken Yakiniku Tori Yaro blends itself into the local food culture by situating itself within a coffeeshop along Lorong 29 in Geylang.
When we say it is in a Geylang coffeeshop, it is literally a store inside a Geylang coffeeshop and not those hipster cafe and restaurant type that takeover a venue and target it to hipsters at marked-up prices. There are other regular stores in the cofeeshop and thre is no special table or chairs, sans for a flame-grill at some of the tables. Prices are also kept low at hawker range.
When you think Yakiniku, the Japanese term for grilled meat, you usually think beef, pork and vegetables. Chicken Yakiniku Tori Yaro specialises in chicken, with a wide selection of cuts to allow diners to taste different textures such as the tender Chicken Thigh, firm-fatty cut of the Chicken Tail, soft-juicy Tsukune meatballs, or more uncommon cuts such as chewy Chicken Gizzard, crunchy Chicken Soft Bone or tender-chewy Chicken Heart.